Monday, April 14, 2008

Product Preview: 24.7 Skincare

Being a west coast transplant, there are things I really miss about the east coast. One of those things is CVS Pharmacy. CVS has been launching some great cosmetic and skincare products lately, and now they're selling 24.7 Skincare products.
24.7 Skincare is effective, anti-aging skincare with fast-acting, visible results. 24.7 Skincare is formulated with a proprietary and unique technology that incorporates Rapid Anti-Aging Technology, featuring GABA (Gamma Aminobutyric Acid). When used in conjunction with other key ingredients, GABA works to diminish the appearance of fine lines and wrinkles on the facial area quickly, safely and effectively, with absolutely no side effects – just results. As clinical studies have shown, the Targeted Wrinkle Treatment has a 55 – 88% reduction in fine lines and wrinkles within 10 minutes of use.

I recently got my hands on several 24.7 products and am trying them out. I'm also having a few family members give the products a test drive so we can see how they work on different skin types. Here's what I'm testing:

Targeted Wrinkle Treatment, $39.99

Clinically proven to deliver a 55-88% reduction in fine lines and wrinkles within minutes of application, as well as proven to reduce pore size up to 72%, rosacea up to 60% and stretch marks up to 40%

Firming Anti-Aging Eye Serum, $29.99

Instantly cools, tones and clinically proven to reduce the appearance of dark circles, puffy eyes, fine lines and wrinkles

Smoothing Anti-Aging Moisturizer, $29.99

Delivers an extra boost of moisture for a fantastically supple, smooth, and splendidly vibrant complexion

Daily Purifying Facial Scrub, $15.99

Sheds away dead skin cells to reveal luminous, radiant, and naked skin with this gentle two-in-one purification treatment to detoxify and refresh the skin

Instant Plump Volumizing Lip Shine, $19.99

Instantly plumps, glosses, and moisturizes, all while enhancing natural lip color

I'll let you know my thoughts on these products in a few weeks--I like to give products time to do their thing before giving you my verdict.

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