Sunday, January 14, 2007

Anime Girl!

smashbox recently launched its limited edition spring line,tokidoki. Their kinda-sorta anime meets Italy inspired color collection is "created to celebrate Spring. tokidoki for smashbox merges the provocative yet pure, cute and playful, sexy and sophisticated style of tokidoki with the A-lister beauty secret, smashbox cosmetics, for a high energy collection that is fun and flirty, glamorous and cool." According to Italian artist, Simone Legno, “tokidoki means sometimes in Japanese, because everyone waits for moments that change their destiny. Tokidoki is the hope and hidden energy everyone has inside that gives us the strength to face each new day and dream that something positive, something magical will happen to us.”

For $178 you can get the complete tokidoki line:
  • Artificial Light in Flash Di Luce: a sheer luminizer that blends into your favorite foundation to give your skin a pretty glow
  • Eye Shadow Quad in Celebrita: shimmering eye shadows in purple, pewter, pink, and bone
  • Eye Shadow Quad in Modella: more "shimmering" eye shadows, this time in chocolate, peach, baby blue and pearl
  • Lip Gloss in Dramatica: bright pink gloss in a cute tube
  • Lip Gloss in Dolcissima: same cute tube, but a softer pink gloss
  • Stellina Makeup Mirror: for girls on the go, a super sweet, compact mirror with a cute tokidoki star
  • Skin Tint in Bella: bright pink tint that glides on both the cheeks and the lips
What do I think? It's a cute line, and if you can pull off cute, go for it. I don't think I've ever been cute (though I am a girly-girl), so I probably wouldn't buy the entire line. Some of the products taken individually, however, are appealing (loving the Artificial Light and--of course--the lip gloss). Big points to smashbox for incorporating some fun into beauty.

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